Art Director
Design, animation, and management at PopCap
The Job
Art Director
2009 - 2013
As art director of Plants vs Zombies 2 I managed a multi-specialty team of creatives while also designing every zombie on the screen. This smash hit sequel achieved 25 million players in the first month of release (eclipsing the total lifetime downloads of the original game). Plants vs Zombies 2 won many prestigious awards, including DICE Casual Game of the Year.
The Work
Plants vs Zombies 2
PopCap
Summary: I defined the art pillars of Plants vs Zombies 2, determined sprint goals for creatives, and assigned production tasks.
Responsibilities: Art direction, presentation, creative strategy, people management, branding.
Character Design
PopCap
Summary: In addition to art direction duties, I personally contributed character designs for both plants and zombies (but mostly zombies).
Responsibilities: Character concepting, character design, in-game asset rendering, character animation.
Concept Art
PopCap
Summary: In addition to art direction duties, I personally contributed concepts for plants, zombies, backgrounds, and game features.
Responsibilities: Character concepting, character design, in-game asset rendering, character animation.
Art + Design
PopCap
Summary: I created art assets for the Plants vs Zombies franchise, the Bejeweled franchise, and the PopCap imprint 4th & Battery.
Responsibilities: User experience, user interface design, icon design, illustration, animation.